Selected Work
I turn complex ideas into social-first video people actually want to watch, combining strategy, storytelling, production, and editing to create content built for the feed.
A selection of vertical video spanning expert-led storytelling, timely health content, trends, and social-first creative.
Producer • Project Manager • Editor
Worked with a provider to answer a trending search topic, resulting in over a million organic views on TikTok.
Director • Producer • Editor
Collaborated with the clinical director of the Division of Infectious Diseases at UPMC Children's Hospital of Pittsburgh to cover key information about a national measles outbreak.
Concept • Project Manager • Editor
Utilized a trending format and audio style to craft a humorous and brand-appropriate meme.
Producer • Videographer • Editor
Our most-viewed organic Instagram video of all time with over 500K views, and was reposted by the official Pittsburgh Steelers account.
Concept • Production • Editing
Worked with clinical staff to script, plan, and edit a "Day-in-the-Life"-style video that felt organic and native to social platforms.
Host • Producer • Editor
An example of my on-camera work, covering a dangerous trend circulating online.
Featured Project
We took audiences behind the scenes of pediatric surgery with a seven-video social series featuring Devin Halleran, MD, pediatric general surgeon at UPMC Children’s Hospital. By pairing expert insight with an authentic, social-first look inside the OR, the series made complex medicine feel accessible and engaging, earning nearly 2 million organic views.